Dirty Hinoki – Eau de Parfum – Sample

Offer7,90 €
Out of Stock

incl. VAT. Shipping costs will be calculated at checkout

This Japanese "forest bath" in a bottle combines grounding Hinoki wood with crushed herbs and true resins to create an earthy and ethereal plant scent. An evening walk through a freshly scented forest of aromatic and dry cypress trees with the extraordinary and calming Hinoki, warmed by the sun and the dry summer air. In the top note, lemon, thyme, and nutmeg provide a gentle, citrusy, and herbal opening, accompanied by soft cedar and sweet, aromatic pine. The earthy, dry, and spicy facets of the soothing sacred resins and balms develop, blending with the evergreen and warm woods to unfold a refined, elegant, and calming power.


Top notes: Lemon, Cedarwood, Nutmeg, Thyme, Pine Heart notes: Hinoki, Cypress Base notes: Elemi, Wormwood, Fir Absolute, Ambrettolide, Balsam, Incense

Behind the Fragrance

"What does it feel like taking a deep breath whilst standing in a wild Hinoki forest on Yakushima island, just off the coast of southern Japan? How are your five senses stimulated by the imposing 7,000-year-old trees growing all around you? Inspired by the ancient practice of forest bathing, or Shinrin-Yoku, our Dirty Hinoki fragrance was created to express the multi-sensory experience of clearing your mind and opening yourself up to the nature around you. Grounding and reassuring, yet with a fresh edge, this is a scent that harnesses both the power and the peace of an ancient woodland.

The smooth, citrusy, and herbal note of hinoki wood runs through the top, heart and base of this fragrance, and is accompanied by cozy and reassuring sacred resins and cashmere as well as complex woody notes from Himalayan cedar, cypress, elemi, Siberian fir, and balsam. The result is a perfume which exudes enduring strength, eternal elegance and refined proportions, while promoting a sense of safety and protection. Hinoki’s proven ability to alleviate anxiety and depression and soothe the nervous system makes it an especially powerful companion when we need to take a beat from our busy lives and remind ourselves of our primeval connection with the woods.

Like all of Heretic’s scents, Dirty Hinoki is a truly functional fragrance where we have gone to great lengths to ensure that the wearer’s physical and mental wellbeing are enhanced by their perfume of choice. In this instance, we’ve used shinrin-yoku as our muse and taken a deep dive into recent scientific studies about the benefits of forest bathing. The evidence shows that mindfully immersing yourself in this way can not only reduce blood pressure, lower the stress hormone cortisol, and improve concentration, but the phytoncides released by the trees may also boost the immune system."]} Note: The translation is already in English, so no changes are needed. The output will be the same as the input. The translation is as follows: - Douglas Little

Fragrance Family
  • Spicy
  • Creamy
  • Woody-Green
Dominating fragrance note

  • Pine
  • Incense
Fragrance Vibe
  • Soothing
  • Daily Driver
  • Warm
Perfumer
  • Douglas Little

Heretic Parfum

HER•E•TIC. /’here,ətik/, noun: Someone who does not conform to the established ideals or opinions of the masses. Heretic is here to disrupt the status quo and for all those who seek something different. Since the founding of Heretic in 2015 in L.A., Douglas Little has carved out a niche for his modern and extraordinary collection of unisex fragrances. As the only child of professional photographers, Douglas began developing his sense of smell at preschool age and earned a dollar every time he correctly identified the scent of lavender and other plants. Years later, when Douglas realized that a transformation was taking place everywhere - GMOs in food, parabens in creams, and aluminum in deodorants being banned, while the fragrance industry remains hidden - he wanted to create something different: a perfume company that is authentic, sustainable, and radically transparent - who they are, what they make, and how they make it. Douglas sees a unique beauty in natural elements and plants that cannot be replicated. While other companies hide toxic or synthetic substances under the words 'fragrance' or 'perfume', Heretic is more than proud to openly and fully disclose their ingredients. But it’s not just about the 'clean' aspect, the botanical elements, or the scent profiles of the perfumes, but also about the holistic aspects. Douglas describes nature as wild, provocative, sensual, spiritual, cheerful, and passionate. It has a strong therapeutic effect, expressed through its combination of conventional perfumery and the Ayurvedic, healing, and aromatherapeutic properties of natural extracts in its creations. Thus, Heretic creates real, functional fragrances in their own way, because conformity is boring and fragrances should never be boring. Heretic is gender-neutral, vegan & cruelty-free.

More from Heretic Parfum

Customer Reviews

Be the first to write a review
0%
(0)
0%
(0)
0%
(0)
0%
(0)
0%
(0)