27 87
Based in Barcelona, Spain, the German designer Romy Kowalewski founded her label 27 87 in 2016 with the clear intention of creating perfumes that emphasize the individuality of their wearers. The label heralded a new era of artistic perfumery by capturing the spirit of today's lifestyle in uniquely blended scents while remaining true to the standards of traditional craftsmanship. In an industry often characterized by opulent designs and nostalgic stories, Romy aspired to create a brand that represents the art of perfumery in the 21st. Century. Minimalistic designs focusing on what truly matters: the scent. All fragrances are unisex and designed to unfold intensely on the skin throughout the day. The opaque white bottle invites you to experience each scent through the most important sense, smell. The result is long-lasting, timeless, and high-quality perfumes that always express something never before smelled and thus completely new. 27 87 describes and creates with its wearer the scent of the here and now. Perfumes without memory and past, but perfumes that write their own stories and initiate new, very personal experiences.
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