27 87

Based in the Spanish city of Barcelona, German designer Romy Kowalewski founded her label 27 87 in 2016 with the clear intention of creating perfumes that highlight the individuality of their wearers. The label heralded a new era of artistic perfumery by capturing the spirit of contemporary lifestyles in uniquely blended scents while remaining true to the standards of traditional craftsmanship. In an industry often characterized by opulent designs and nostalgic stories, Romy aimed for a brand that represents the art of perfumery in the 21st century. Minimalistic designs focus on what truly matters: the fragrance. All scents are unisex and designed to unfold intensely on the skin throughout the day. The opaque white bottle invites you to experience each fragrance through the most important sense, smell. The result is long-lasting, timeless, and high-quality perfumes that always express something never before smelled, and thus something completely new. 27 87 describes and creates with its wearer the scent of the here and now. Perfumes without memory and past, but perfumes that write their own stories and initiate new, very personal experiences. Perfumes without memory and past, but perfumes that write their own stories and initiate new, very personal experiences.