Orto Parisi, a perfume brand with a unique approach, was founded in 2014 by Alessandro Gualtieri, also known as “The Nose”. The brand is a tribute to his grandfather Vincenzo Parisi and to the idea that life and its fragrances are inevitably linked. The roots of this brand reach deep into the founder's personal history. Gualtieri was inspired by his grandfather's way of life, who fertilized his garden with the contents of buckets, which he used in his own unique way. This connection between the simple life and the sensual perception of fragrances fascinated Gualtieri. His reflections led him to found Orto Parisi as a tribute to simplicity, authenticity and the timeless nature of life.
The fragrance creations are based on the idea that certain parts of the body develop more odor than others and that these places are where our soul gathers. At the same time, intense odors are perceived as unpleasant, as an excess of soul is unbearable to the senses. The brand represents the idea that our innate animality is suppressed by civilization and that breaking out of this suppression is a liberation.
Orto Parisi invites you to experience your own body like a garden whose fragrances are a true mirror of our soul. The brand emphasizes the contrast between pleasant and harsh scents and between attraction and repulsion. Fragrances are seen as an expression of our innermost nature, which we can express through the choice of a particular perfume. Overall, Orto Parisi represents a return to the origins, to the connection between man and nature and to the authenticity of life. The brand's fragrances are not only olfactory experiences, but also philosophical statements about human existence and the relationship with the world around us.
